We can relate - You probably are on-the-go, working hard, endlessly, throughout the day (just like us) – so our ultimate goal is to provide you with the most functioning, comfortable, and design-worthy apparel and essentials that will allow you to feel confident, healthy and at your best.
So, no matter what – b selfless – because you should not have to choose between selflessly caring and providing for others & creating a health-conscious, purposeful lifestyle for yourself.
At b SELFLESS, we want to curate a world where those lines are never blurred.
Our Mission
To motivate and inspire the selfless individual
We pride ourselves in providing the knowledge and essentials that will aid in creating a prospering health-driven movement with apparel that will allow an individual to feel and look confident, healthy and fit.
Our Belief
With You, For You
To revolutionize the healthcare and beauty industries by providing the essentials for professionals to be comfortable, stylish, and fit in b SELFLESS apparel, while making a difference in the lives of others. In addition, we want to expand upon and promote a healthy-living lifestyle, not only so you can continue to embody the act of selflessness, but to ensure you give your own mind and body the vital ingredients needed to function at your highest and fullest potential. We strive to create and build a community that embodies our values as a brand. This brand is not only FOR YOU, but we are diving into the healthy lifestyle with confidence, WITH YOU.
Our Values
Accountability
Community
Balance
Inclusivitity
Yasmin Walker BSN, RN
Our CEO and founder of b SELFLESS, Yasmin Walker, is a Registered Nurse and former collegiate athlete that embraces a health-conscious mindset in her day-to-day life. Her nursing journey has taken her from a pediatric ICU at the #2 children’s hospital in the country to a level 1 trauma center close to home. Her passion for caring for others and making a difference in the lives of others goes beyond measure. With a desire for serving others in the health care industry, Yasmin has spent the past 4 years building this brand to be able to provide functional and empowering attire to the healthcare and beauty industries. She values the idea that if you look good, you feel good too. Not only are the functionality and comfort of the apparel you wear to selflessly care for others important, but taking care of yourself should also have a priority in your everyday lives. That is why, b SELFLESS was created with the focus on empowering people to form healthy habits, in order to, become the best, most fruitful version of themselves. As founder of b SELFLESS and someone who understand the healthcare field first-hand, Yasmin will continue to strive towards inspiring individuals to take care of themselves and to live a healthy lifestyle, all while looking good doing so.
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I AM A REGISTERED NURSE
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I AM A HEALTH ADVOCATE
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I AM A MOTHER
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I AM A BUSINESS OWNER
Our CEO & Founder at b SELFLESS started this brand with the intent to make a difference in the lives of professionals who works selflessly, every single day. Read Our Journal to get to know Yasmin a little bit better.